[ads & social] · social media · creative direction 00 2024

ads & social

three clients, three systems, hundreds of posts.

[client]·
equis libros · autia · aries visión
[role]·
social media · creative direction
[deliverables]·
content systems · meta ads · stories
[year]·
2024 · social media

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equis libros

[about]·

Visual identity and content design for an independent bookstore based in Buenos Aires. Over the course of two years, I developed a flexible social media system to communicate new releases, special editions, literary recommendations and community-driven content while maintaining a cohesive visual identity across hundreds of posts.

[keywords]· Book Culture / Colorful / Flexible / Engaging / Discoverability
equis libros
instagram posts

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autia

[about]·

Autia is a platform for buying and selling new and used vehicles that offers official plans from brands like Renault, Volkswagen, and other companies.

For this project, I developed a series of landing pages and ads for Meta, aimed at attracting potential customers and improving the conversion of advertising campaigns.

[keywords]· Cars / Meta / Ads / Sales / Corporation / Marketing
autia
ads for meta

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aries visión

[about]·

Aries Visión is an optical store based in Buenos Aires. I worked on the development of social media content focused on product promotion, seasonal campaigns and educational content related to eye care.

The goal was to create a digital presence that felt contemporary, approachable and visually engaging while communicating both commercial and informative content.

[keywords]· Clean / Commercial / Modern / Lifestyle / Versatile
aries visión
instagram stories
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